about willy rodriguez

Willy Rodríguez is an international director working across music, culture and global brands.

Rooted in cinematic storytelling, his work has been recognised with three Latin Grammy Award nominations

and spans collaborations with world-class talent such as Will Smith, Leon Bridges and Antonio Banderas,

alongside campaigns for BMW, Toyota, Sony Electronics, Coca-Cola, Fanta, KFC and McDonald’s.

He creates emotionally powerful, visually distinctive films that connect audiences to brands through culture

and storytelling.

Based between Europe and the Middle East, Willy works internationally across advertising and brand films.